Posts Tagged ‘Europe;’

Future of Architectural Outsourcing

Indian software professionals seem to have dominated the world in providing software development and support services. Bangalore became the highest employer of IT talent overtaking the Silicon Valley. Outsourcing has become a topic of hot debate in countries like US and therefore it should be wise to contemplate how it will fare as we move [...]

Marketing Plan To Copy – A Marplan Is Like A Map To Your Profits

Have you asked a Marketing Agency to quote you for drawing up a Marketing Plan recently? If, like me, you own a small business, then it is hard to justify spending the £600 a day I was asked for here in Britain. I have to watch my bottom line like a hawk, especially in the [...]

How To Sell More Information Products And Increase Your Profits

Especially if you are selling a professional service, you are probably aware of the importance of creating information products to promote your expertise and as a new stream of revenue for your business. Creating your first information product is a significant milestone and one to be celebrated.

What is Wrong With My International Import Export Sales?

Few years ago on a sunny Friday morning I was scheduled to meet with the International Sales Director for a medical equipment manufacturer. The meeting came at the request of the company president whom I met at a trade show in Canada. The aim of my meeting with the International Sales Director was to try [...]

Employer Branding 101 – Three Actions To Build Your Employer Brand And Attract And Retain Talent

So just why should be develop an employer brand? Is it worth the time, effort and resources? With the ever increasing challenge to hire and retain great people, especially in professional services firms where your people are in fact the product you sell, it is critical that we put in place strategies to attract and [...]