Archive for October, 2009

Identify Your Market to Effectively Push Your Marketing

In any kind of business, you must be able to identify you target market to effectively roll out your marketing plan. One way is to make reasoned guess about why people may buy from your business should have helped you focus on who those people are. For many products/services, the market can be split up [...]

Managers Aren’t Always Leaders

Talk to a manager at almost any level – office, factory, service crew – and most will say they are a leader. And well they may be, though most often only within their particular work group. Few are leaders on any larger scale. Few, in fact, may have what it takes to be a leader. [...]

Lessons From Lucy

I am a Lucy fan! Maybe it’s the red hair, maybe it’s the zany ideas, I don’t know but I just LOVE watching I LOVE LUCY reruns! Lucy can teach us a thing or two about our businesses and how important it is to analyze your business model and write a business plan BEFORE you [...]