It was the tale of two airlines, though in each case the planes carried the same insignia and the personnel were paid by the same corporate coffers. During my first trip to Florida, I was on a flight where the attendants were noticeably cheerful, enjoying themselves, each other, and the passengers, and they seemed genuinely [...]

Are you and your team searching for that “magic formula” to increase Case Acceptance? Many orthodontic and dental practices are searching for ways to improve patient enrollment. Actually, winning patients over and improving your conversion rate is much easier than you may think. Consistently practicing to a higher standard and becoming a “patient-centered” practice should [...]

How do you end any conversation? At the end of a chat with a friend, how do you wrap it up? Does this approach work for you and your friend? If so, why not use the same approach in the business context? For instance, just the other day I spent a couple of hours with [...]

The success of a business or a sales career depends on your ability to get customers, and then hold them over the long haul. In today’s competitive business market, a good customer base is very difficult and expensive to cultivate, but it is difference between success and failure.

Job hunting has become a time consuming and frustrating process. You need to make the best use of your time and resources. Most job seekers start with the ads in the newspaper, sending in their CV to those that look the most promising. The fun begins when you get the call from a recruitment agency, [...]