Talking about customer service with different people will typically provide different views and experiences. That said, customer service is generally considered one of the most significant differentiation factors in a competitive environment. What do we really want to achieve with customer service?
Archive for March, 2007
Case Study – ENA Has a Passion For People
March 31st, 2007
admin The notion of helping people is so fundamental to Nashville, TN-based ENA, a provider of network and technology solutions to K-12 school networks and public libraries, that when you visit the homepage of the 12-year-old firm’s website, it is fitting that a different employee’s picture, name and title appear each time, accompanied by a few [...]
A Second Chance for a First Impression
March 31st, 2007
admin You’ve certainly heard the adage that you don’t get a second chance to make a good first impression. What if there was a way to create the environment for a makeover of that original first impression? About every six months a marketing research firm contacts me. I started going to their location a few years [...]
Finding The Financial Freedom You Need
March 30th, 2007
admin Being successful is a balancing act. One isn’t considered successful in life if he or she climbs the corporate ladder but has a home- or family-life that is in shambles. One isn’t considered “successful” if he or she earns plenty of money to retire on, anticipating spending that retirement with family, only to find that [...]


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