Archive for July, 2006

The Bottom Line on Clamshells and Blisters — How They Can Prevent Your Profits From Taking a Beatin

For manufacturers of consumer goods, and especially for the retailers who sell them, one of the largest sources of profit loss stems from theft. The National Association for Shoplifting Prevention (NASP) estimates that U.S. retailers lose over $10 billion annually from shoplifting alone, a figure that translates to $25 million every single day!

Reign On Your Minds Of Your Clients With Promotional Mugs

Achieving your marketing targets is the most important objective for any organization. More important is the path that you choose to achieve these objectives. Getting the right message to the customers is not that difficult…on the contrary, it is unbelievable how simply the right message can be sent.

Top Salespeople Manage What They Measure

Now that you’re two months into 2007, have you given much thought to how you plan to increase your productivity this year; that is, your sales and gross margin? If you are compensated on the basis of a commission or if you can earn a bonus by achieving certain sales and/or gross margin goals, you [...]

Franchising Information You Can’t Live Without

Franchise businesses can be very lucrative. Perhaps you’re thinking of starting a franchise business in your area or another type of brick-and-mortar business. If so, here are some quick tips and franchising information to help you get started. Just like wealthy men such as Donald Trump, Warren Buffet, and Robert Kiyosaki, you too can realize [...]

How Much Should You Expect From a … Change?

Toyota looks for a 1 % change from each change it puts in place. This company started from the ashes of WWII and is now the biggest auto company in the world. One could say that its management and shareholders fully understand that success comes in small increments, by having patience and being willing to [...]