Archive for June, 2006

The Customer Is the One Who Matters

Excellent customer service exceeds customer needs (real or perceived) in a consistent and dependable manner. Note the phrase “real or perceived.” This is very important in understanding excellent customer service. It is not your perception of how good the service is that counts. It is the customer’s perception that matters!

Open A Dollar Store – Employee Growth and Development

Employee growth and development is a challenge that every employer who is about to open a dollar store will face. Who do you develop? What tools and resources do you have to conduct the employee development? Where will the funding for training and development come from? Which employee(s) does not get that same growth opportunity [...]

Motivate Your Software Developers

Programmers are motivated by more than just money. By paying attention to their desires and interests, you can motivate your software developers to be happy and productive. Consider these six motivations and watch your team’s productivity and software quality soar.

Ten Common Advertising Mistakes That Waste Your Money Part 1

If you’re like most advertisers, you are on the hunt constantly for the ideal vehicle that’ll get your message in front of as many eyeballs as possible. Where can you get the most bang for your advertising buck? A newspaper ad? Magazine ad? A brochure? Email with an html message? Direct mail?

The Thrill Of A Home Business

Having your own business does not mean that you will spend your time being idle. On the contrary, you’ll have more responsibility to get your business off the ground and running than you would have working for a boss. There is a difference in spending your energy working for yourself rather than for an employer. [...]