Archive for November, 2005

Organization Design Models

Deming advocates the use of statistics to control quality by measuring waste and defects in manufacturing. The maintenance of formal procedures is a prerequisite to certification under various quality codes. It goes further than Taylor because computing power simplifies the gathering and processing of data to measure performance against pre-determined standards and against a worker’s [...]

Direct Response Advertising Market Overview

BRAND IMPERIUM: When planning a direct response campaign, what do you view as some of the biggest challenges out there? LAMMENS: First of all, the fact that TV advertisers are using cable and satellite far more these days, and as a result are growing less dependant on direct response advertisers for revenue. Equally challenging is [...]

The Importance Of Keeping Your Office Clean

Most of us would never even consider eating our lunch in the bathroom, yet we do it all the time in our office. Recent studies show there are more germs in the average office than in the average bathroom! Perhaps that is a good indicator that keeping your office clean is really important.

Time Management – It is an Impossibility

I believe in telling it ‘like it is’ using language and concepts that strip away misleading social conditioning. A few years ago I realized that the whole notion that people could somehow control or manage time was ridiculous. It is an impossibility, however, there certainly is something that we can control and we must if [...]

Leadership and Vision – What’s Your Cathedral?

Can leadership exist where there is no vision? For perspective, let us review the Story of the Three Stonemasons. Three stonemasons were busy at work when a passerby asked them, “What are you doing?” The first stonemason responded, “Laying bricks, sir.”